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Contextual Advertising: How to Target Sites in AdSense - Search Engine Watch

Citation added: March 4th, 2008, 8:00 am
Google advertisers can boost ROI (define) by creating placement-targeted content campaigns -- choosing to position their ads on specific sites. It's the ultimate content control.
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ppc | adwords | adsense | advertising | contextual

Inside AdWords

Citation added: February 13th, 2007, 11:49 am
Want the inside track on Google AdWords? Head on over to this blog, which is published by the fine folks behind Google AdWords. You won't find insider trading secrets, but you will find information on the latest enhancements, responses to advertiser quest
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adwords | blogs | ppc

Google Acquiring New Businesses Via Adwords Starter Edition » PPC Expert & SEO Strategist Blog by Gordon Choi

Citation added: December 16th, 2006, 4:36 pm
I believe Starter Edition is a basic tool which can be good for business branding. Its functionality is very limited, though Google has the intention to extent Starter Edition for the use of many common people who really know nothing about Adwords.
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ppc | adwords | google

Adwords Landing Page Quality For Content Network » PPC Expert & SEO Strategist Blog by Gordon Choi

Citation added: December 6th, 2006, 9:05 am
Inside Adwords Blog explained the effects of the landing page quality score change to the content network and the few points Adwords content network advertisers should note.
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adwords | ppc | google | qualityscore | content

Adwords Landing Page Quality Update Explained » PPC Expert & SEO Strategist Blog by Gordon Choi

Citation added: November 20th, 2006, 5:46 am
Last week, Adwords has gone live with the expected changes of how it evaluates landing page quality.
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adwords | google | ppc

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